Strafe Creative -
Working with a new tech startup who are rethinking the way we purchase, Strafe designed and built an online web app. Spin4 is a curated collection of the internets most unique and obscure products delivered in a completely unique way.
  • Client: Spin4
  • Discipline: Web Design & Build

Spin4 is a brand new, innovative tech startup with a new 'spin' on online retail. The Spin4 ‘discovery engine’ allows users to spin, shop, and share some of the world's best products. The brief was set to design and build the front end of this brand new platform, visually capturing the youthful, energetic persona of the company through the design and copy.


Our focus was to ensure the new site, above all else was intuitive to use and simple, to encourage users to continue to Spin. The in-depth design and UX research resulted in a huge average visit of over 40 spins per session in the six months from initial launch. Alongside the design, effective content and tone of voice was used throughout the site to promote the persona of Spin4.

An average site visit over 40 spins within the first six months from launch.
3.20 +
The average number of minutes spent on spin page per session.